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- How I pitched my partners for 2025
How I pitched my partners for 2025
The pitch, proposal and sales process that successfully landed me two fantastic partners
Lex Roman
January 28, 2025
I got a DM from Josh Spector in December asking me what kinds of partnerships I was looking for.
He was responding to this post I wrote on LinkedIn.
I sent him back a very rough idea of what I planned to include and what I thought it would cost. Then, I asked why? Was he interested?
“Probably not,” he said.
Two weeks later he had booked and paid for his partnership.
This isn’t a secret, by the way. When he decided to go for it, Josh himself asked to interview me on his podcast Clients From Content about how I sold him on it. We already recorded that and I’ll send it your way when it comes out in a couple months.
Josh and I share a love of the front of house/back of house storytelling. That’s why we’re going to make great partners.
So what changed his mind? I’m going to show you…
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